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An updated brand identity for an education consultant in Vancouver BC.


Bloom Education

Vancouver, British Columbia — 2023

Bloom Education provides tailored educational and professional counseling so next steps feel like a stroll in the park ­— not a wrong turn in the dark.

Professionals guide individuals on a path toward success — higher education applications, professional tutoring, testing strategy, university admissions, recruiting — and whatever else one might need to....Bloom.

Bloom to Grow.










We re-examined the existing color scheme and simplified it.  































The logomark stands a bit more collegiately and departs from the previous tech company feel.  The book is drawn more accurately and the leaves take on the shape of laurels — altogether more akin to the crest of a higher education institution or corporate symbol. 































︎  Portland — Oregon    ︎


Proudly Running on  Cargo
Joe McNeill Design   ©  2012—2024

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Mark